Object of design and architecture, The store shapes our urban landscape and permeates popular culture. Place of exchange and interactions, It plays a significant role in the dissemination of design and interior design currents during the 20th century. By combining small scale and ephemeral character, The shop is a favorable land for experimentation and the expression of modernity. More than a simple place, Retail is a social marker and an innovation space. Reflection of developments in our society and environment favorable to their representation, The shop offers a look at modern and contemporary aesthetics. From Adolf Loos to Marc Newson via René Herbst or Ettore Sottsass, We display. Designing the Shop Experience questions the use of design and architecture within a visual and movable identity specific to the store.
Benjamin Stoz - Commissioner
Front of the Bubble Shop - CA 1969 - Avenue des Champs -Élysées, Paris - Christian Girard (1926-2008) - © Nicolas Girard